APA Style

BEARDEN, William D.. (2001). Marketing : Principles and perspectives . Boston: McGraw-Hill Inc..

Chicago Style

BEARDEN, William D.. Marketing : Principles and perspectives. Boston: McGraw-Hill Inc., 2001. Text.

MLA Style

BEARDEN, William D.. Marketing : Principles and perspectives. Boston: McGraw-Hill Inc., 2001. Text.

Turabian Style

BEARDEN, William D.. Marketing : Principles and perspectives. Boston: McGraw-Hill Inc., 2001. Print.