APA Style

McCARTHY, E. Jerome, PERREAULT, William D.. (2006). Essentials of Marketing: A GLobal-Managerial Approach (10th ed). New York: McGraw-Hill.

Chicago Style

McCARTHY, E. Jerome, PERREAULT, William D.. Essentials of Marketing: A GLobal-Managerial Approach. 10th ed New York: McGraw-Hill, 2006. Text.

MLA Style

McCARTHY, E. Jerome, PERREAULT, William D.. Essentials of Marketing: A GLobal-Managerial Approach. 10th ed New York: McGraw-Hill, 2006. Text.

Turabian Style

McCARTHY, E. Jerome, PERREAULT, William D.. Essentials of Marketing: A GLobal-Managerial Approach. 10th ed New York: McGraw-Hill, 2006. Print.