APA Style

PERREAULT, William D.. (1991). Essential of marketing (5th ed). Homewood: Irwin.

Chicago Style

PERREAULT, William D.. Essential of marketing. 5th ed Homewood: Irwin, 1991. Text.

MLA Style

PERREAULT, William D.. Essential of marketing. 5th ed Homewood: Irwin, 1991. Text.

Turabian Style

PERREAULT, William D.. Essential of marketing. 5th ed Homewood: Irwin, 1991. Print.