APA Style

DALRYMPLE, Douglas J., PARSONS, Leonard J.. (2000). Basic marketing management . New York: John Wiley.

Chicago Style

DALRYMPLE, Douglas J., PARSONS, Leonard J.. Basic marketing management. New York: John Wiley, 2000. Text.

MLA Style

DALRYMPLE, Douglas J., PARSONS, Leonard J.. Basic marketing management. New York: John Wiley, 2000. Text.

Turabian Style

DALRYMPLE, Douglas J., PARSONS, Leonard J.. Basic marketing management. New York: John Wiley, 2000. Print.